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how to write a cover letter

Writing an Effective Cover Letter

Job hunting can be exhausting. Whether it’s digging through job postings, prepping for interviews, or fixing up your resume, finding a job can be downright time-consuming and demanding. With so many things to do, cover letters are easy to forget about. Your resume tells employers about you so why waste time writing a cover letter, right? Wrong. Not including a cover letter could cost you the job. Here’s how to write an effective cover letter.

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‘Tis the Season for Effective Holiday Marketing

The holiday season is upon us and in full swing. But what about your holiday marketing plan? This season is the busiest shopping time of the year and a crucial time to reach consumers. According to the National Retail Federation, consumer spending is poised to increase by 5% from last year with an average of $804 spent per consumer over the holidays. With all that spending money it’s no wonder businesses are vying for those dollars. Win the retail battle by tailoring your marketing to the season with these tips.

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